More beautiful pieces of human storytelling from John Lewis that point to the emotionally inequality that exists at Christmas.
With 6.5million hits it looks likely that it will reach the Bear and the Hare 2013 campaign of 13.4 Million hits.
Interestingly John Lewis have some lovely ideas on how to bring storytelling to life for their younger shoppers through Monty’s virtual reality goggles and exploring Monty’s World online.
